A Guide: Industry Conferences
- When organizers and participants think of professional events, industry conferences usually come to mind first. These large-scale events are frequently held in person in major cities’ exhibition halls or conference facilities. What is an Industry Conference? A large-scale gathering that brings together people working in the same industry to share knowledge, gain insights, and network [...]

The ultimate event planning guide
- Did you know that in marketing, most expenses are attributed to event planning? According to research, business events are considered the most effective B2B marketing tactics, used by as many as 81 % of all marketers. But how to create a perfect event? We wrote down 5 essentials every professional organizer should follow. Idea Before [...]

Social media engagement with your audience
- Having a strong social media presence is one of the finest methods to develop trust and solid relationships with your audience. The more you engage your audience on social media, the higher your organic reach will be. Content and accounts with a lot of comments, likes, reposts, and enthusiasm are preferred by algorithms. So, how [...]

Have you heard about RFID?
- What even is RFID? RFID means “Radio-frequency identification” and it refers to a technology that, with the help of radio waves, detects and identifies RFID tags at a certain distance depending on the technology. It’s a type of wireless communication that employs electromagnetic or electrostatic coupling in the radio frequency spectrum to uniquely identify an [...]
